NST is a company based in Blackpool that provide educational school travel worldwide, to primary and secondary schools, as well as collage students. After working for NST on a maternity cover contract as Graphic Designer, I was approached by the Head of Marketing to produce some leaflets for them based on their corporate style. I had been working on their print material for 6 months prior to the contract ending, and had built up a good relationship with the marketing team.
The Brief
The brief for this project was to design and artwork a range of 16 mailer leaflets that will be sent out to schools to inform teachers and staff about the range of school trips that NST provide. These leaflets would act as a reinforcement of the main NST trip offering brochures, highlighting the popular destinations, short itinerary and prices. The style was already set from the existing NST corporate style, but the work involved amends from previous leaflets, choosing appropriate images from the NST image library and the creation of packaged files to send back to NST.
